Renting out booths for trade show exhibits has been becoming a viable business option fast. This is not surprising. Due to the plummeting of the economy, people, even businessmen, have been downsizing and cutting costs. Leasing of the booths is one surefire way in order to stretch your budget. Whats more, you will be saved from big responsibilities; talk about major relief! If you cannot process these thoughts yet, read on and you will have a hunch on which charges you could stay away from by opting to rent out and on other benefits you can reap from hiring the services of a rental firm.
Storage costs storing business has one golden rule. The higher the value and the bulkier the stuff is, the more expensive the rates will be. There are only two remedies on this issue. One of which is to have your own space and the other is renting out. If you dont have a space where you can keep the booths safe, you will be compelled to settle on the second alternative especially if you are on limited budget. It will certainly eradicate your problem as it is the rental firms who would handle the storage because it is theirs in the first place.
Transportation unless you are the one hosting the trade show, you would need to set aside some funds for the transportation costs. Again, since booths are quite bulky, you may need to hire trucking services as you will endanger the safety of the booth if you would just tie it atop a compact vehicle. If the event will take place in far-off states, there are high chances that you will also need to shoulder costly freight charges. The rental firms will be willing to deal with the transportation of the booths. Mostly, they include it in the one-time fees you have to pay.
Maintenance Charges Apart from storage and transportations, the maintenance of the trade show exhibits is another responsibility that will automatically fall on you should you own those items. Sometimes such work may cost quite a lot. However, if you hire them, you will only have to make sure that no damage is done to them as long as they are under your responsibility. Maintaining them is the responsibility of the trade show booth rental agency.
Hiring Enables Variety In Look And Ambience If you own the trade show exhibits, you will be using the same pieces on every occasion. Consequently, you will be projecting the same look irrespective of where the show is being held. Contrarily, if you hire them, you can project different look in different occasions and that too without paying anything extra. Moreover, because it is their area of expertise, the trade show booth rental agencies can offer suggestions and designs, which you cannot even think of.
Customization Of The Exhibits: Just because you are only hiring them does not mean that you will have to do with run of the mill designs only. Even if you rent them, you can still have customized exhibits. Indeed, in these days of corporate rivalry, the exhibit rentals are willing to do everything they can to hold on to their customer base and to expand it. Therefore, if you want customized booth, do not worry; all you will have to do is to look for a good rental agency and provide the specification; that is all. However, for such extra work, you may have to pay at slightly a higher rate.
Renting Allows More Free Time and Less Worries If you offer the job to any trade show booth rental agency on turnkey basis, you can have all the worries taken off your shoulder. They will not only design the booth, but will also set it up. When you walk into the fair ground on D-day, you will have everything ready. This will free you for more important job and will actually allow you time for devising strategies or training your sales team. The trade show exhibits can help you to garner interest in your product, but unless you have an efficient sales team or the right marketing strategy, not much can be expected out of it.
Therefore, we see renting the booth has quite a few advantages. Therefore, if you need fresh exhibits, do not buy them. Try the exhibit rentals instead. That way, you will not only be financially gainful, but also less harassed and so you can have better presentation and consequently higher return from the show.
Article by Mark Delacruz of PopAndExhibits, who is a specialist in exhibit displays. For more information on booth display rental and display rental, visit his site today.
No comments:
Post a Comment